Some times you get involved into great projects without “really” looking for them. More less, Moviu is the perfect example. After been in charge of the creative direction and design of this project for months it is finally on Beta version. Moviu is a new Web platform that enables you to do your physiotherapeutic exercises whenever and wherever you choose. For this project I have collaborated closely with Gybe Healtcare an entrepreneurial venture based in Barcelona that it is managed by a young and talented Swiss team.

If you like to know more about it please click here for English and here for Spanish.

I was lucky to be present at the Sime Barcelona, below find some of the great knowledege that was spread:

• “Traditional media is dead. Find new ways to get online and stay radiant there. Being viral has a cost, but it comes with good content, quality and relevance.”  (Bob Stumpel and Jimmy Mayman)

• “Mobile internet is going to be dominated because of finger / touch (intuitive), location is a killer-app and each application is like the browser on the PC – it takes you to a new world.” (Sixto Arias)

• “Europeans hate both success and failure, while the Americans love them both. We need to lose the rust, go out there and sell. And we need to understand more about sales and marketing, and not just focus on innovative ideas” (The Europe Panel: Robert Lang, Jeniffer Schenker, Inna Martinez and Marko Ahtisaari)

The photo –>> Mr. Granfelt at SIME Barcelona

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